Mía and More journey: Bringing Vietnamese agriculture to the U.S

Mía and More journey: Just like a bamboo that must send its roots deep into the earth before it can grow tall, our journey at Mía & More has followed a similar path. Instead of taking shortcuts or rushing the process, we chose to ground ourselves in integrity – building from the ground up so that today, our brand can flourish across the United States.

Mía and More journey: Mía and More locations across multiple U.S. states

Deep Roots of Integrity

Our journey began in 2012 in Vietnam with our very first small shop. Instead of just setting up a temporary roadside cart, we chose to open a proper store where we could freely create. We poured every bit of our time and heart into creating unique sugarcane juice blends – sometimes blending sugarcane juice with refreshing coconut water or pennywort, other times mixing it with vibrant dragon fruit and strawberry. Turning a familiar drink into a whole new experience.

The first Mía & More sugarcane juice shop in My Tho

The first Mía and More sugarcane juice shop in My Tho

In 2018, as we laid our first bricks in the U.S., those roots had to grow even deeper in the face of new challenges. We spent countless sleepless nights working on:

Studying sugarcane varieties: Searching far and wide for sugarcane varieties with naturally clean sweetness that could meet rigorous standards for fresh juicing right at the counter.
Proprietary Sugarcane Juicer: Dedicated years to building our own ETL Sanitation-certified Commercial Heavy-Duty Sugarcane Juicer, ensuring absolute purity in every single cup.

Professional Operations: Perfecting our Farm-to-Cup model and Press-to-Order standard to demonstrate our true dedication to Vietnamese agricultural products done right.

Mr. Nhat Dinh researches sugarcane varieties and sugarcane juicers

Mía and More journey: Branching Out and Flourishing

Today, the canopy of Mía & More has spread to 14 locations across multiple states. But every time you hold a cold, refreshing cup of sugarcane juice in your hand, please remember: that sweetness comes not just from the sugarcane, but from countless long nights filled with fear and uncertainty, and moments when we almost gave up.

It was the steadfast perseverance, passion, and silent sacrifices of the Mía & More team that nurtured the strong roots behind the branches we see today. Your trust is what drives us to go even further, and we hope to open a location near your city in the near future.

Join Mía & More in Writing the Next Chapter of Vietnamese Agricultural Products in the U.S.

By putting our heart into every single product, we have built a solid foundation to move toward expanding our franchise network. Now is the perfect time for like-minded Vietnamese partners to connect and spread the value of Vietnamese agricultural products, elevating sugarcane into an icon on the global beverage map.

Mía & More sugarcane juice with authentic Vietnamese flavor

Mía and More sugarcane juice with authentic Vietnamese flavor

At Mía & More, we don’t just sell a drink; we tell a story of bold vision, real action, and deep roots in authenticity. Join us in spreading the natural clean sweetness of sugarcane and building a sustainable entrepreneurial journey on American soil.